6 Ways to Be More Persuasive With Social Media

2. Social Proof – Don’t Be Left Behind

  • “Subscriber or follower counts – Are a lot of people following this blogger? Then you probably should follow him too.
  • Reviews – If you see that a book has over 500 reviews and an average four stars, you are more likely to buy it than a book without any reviews.
  • Comments – Blog posts with hundreds of comments suggest that it is a very good (or very controversial) post. You are more tempted to see what’s going on.
  • Share counts – If you see an article has been tweeted 1,200 times, you are more likely to read it than an article tweeted 50 times.

3. Liking – Never Met a Stranger

  • Be warm and personable – Whether you’re on LinkedIn or Google+, talk to people how you would interact with them at a cocktail party.
  • Give people things they want – For example, if you know somebody is looking for research studies on mobile app marketing, and you come across some information, share it with that person.
  • Be polite – Unfortunately, it’s very easy to let it all hang out online, but you shouldn’t do that. If you can’t say anything nice, don’t say anything at all.
  • Be funny – If you have a sense of humor, flaunt it online. People love to laugh, even in professional contexts.”

Read the full article: 6 Ways to Be More Persuasive With Social Media

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