my Tip #4: The Importance of SEO in your Marketing Plan

Search Engine Optimization

Search Engine Optimization, or “SEO”, has become one of the important behind the scenes marketing strategies necessary to maximize results. How many of us run a Google search to find a place to eat, or a place to buy something?

In the internet age, having a “sitting duck” website is not enough. Websites must be searchable –and if we implement thoughtful SEO, our website will stand out from the ocean of websites out there.

See for yourself. Find out how searchable your website is.

Test your own website with SEO Group’s free Website Evaluation Tools here. Then, create a plan to increase your searchability.

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